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Organic farm grows 12-truck business of Maple Lane Transport

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Maple Lane Transport owner Luke Martin is the eldest of three brothers who are partners in a series of businesses, anchored in the Martin family history by a portable shed construction and sales business. Martin, by 2010, had grown it to where it was humming. Yet "I was getting a little bored" nonetheless, he said. "The business was running on its own." 

Vacant land around his home area in Philadelphia in north-central New York, near the Canadian border, provided an opportunity. "I grew up farming," Martin said -- mostly dairy. He bought some acreage and established Maple Lane Farms, planting and harvesting hay in big square bales and necessitating some way to transport the product from his area to buyers in "Pennsylvania, mostly, and some in the New England states," he said. 

Luke Martin, his son and one of his PeterbiltsMaple Lane owner Luke Martin (right) with one of his sons and a company Peterbilt.Flatbed carrier Maple Lane Transport then was born, and Martin drove himself a lot of the time, still does, in fact, though addition of a dispatch manager in 2021 has seen the fleet double in size from 6 to 12 trucks with the addition of a few owner-operators and some equipment investment.. Revenues incoming from the trucking operation, even with the last year's challenges, have risen similarly. In recognition of their success, Maple Lane Transport is among 5 semi-finalists in the 11-30-truck division of Overdrive's 2023 Small Fleet Championship

Martin did it all in his first years trucking. "I was very involved in the trucking business, too much," he said. "It was rough getting started and with a lot of things to learn in trucking. I did all the dispatching for a couple years -- and ran the truck myself."

He still hauls when there's a need to transport hay and/or the harvest from various row crops, too, which Maple Lane Farms got into with further land purchases around 2010. Movement of their own product accounts for about 20 percent of the trucking business's work, Martin estimates, keeping some haulers busy starting in Fall and running into the Spring.   

Overdrive's Small Fleet Champ logoThis is one of 10 Small Fleet Champ semi-finalist profiles that have been airing throughout this month. In addition to Maple Lane's platform trailers -- six flatbeds (one a conestoga), four step decks with ramps and an RGN lowboy -- the company also runs a single car hauler and owns a hopper and two walking-floor trailers Martin invested in when he started planting row crops. The trucks in the business are mostly Peterbilts between 1998 and 2008 model years, said Martin, though the company also owns a Volvo and a Freightliner, and one 2017 model-year unit.