Author Eric Siegel: Predictive analytics

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Updated Apr 17, 2014
Eric Siegel is the author of “Predictive Analytics.”Eric Siegel is the author of “Predictive Analytics.”

Predictive modeling should hold a lot of potential for fleets looking to improve safety, says author Eric Siegel, an expert in predictive analytics.  

When it comes to concerns over companies in trucking or other industries using data to gauge loyalty or predict performance, “There are places where the world is not comfortable with that yet,” he says.

In this seven-minute podcast, Siegel talks about predictive analytics with Overdrive Editorial Director Max Heine.