Navistar’s Maxxforce engines and their 2010 emissions technologies might be the only heavy-duty diesels to have ever had their own television show — the new Maxxforce TV website debuted in the last couple weeks and features Qamp;As with drivers around the country in quiz-show style, complete with cash and prizes.

In the first episode, one Illinois hauler named Sal gets quizzed on Maxxforce advanced EGR emissions technology by Spike TV’s Horsepower car show host Joe Elmore (pictured). Elmore will also be known to Tennesseeans and others as a host of the Tennessee Crossroads travel program on Nashville Public Television.

Check out that first Maxxforce TV episode, and more, here.