“We learned a lot from Vince and Larry about the importance of buckling up,” Secretary LaHood said at the time of the ceremony. “They are a part of American culture and became household names while educating the public on seat belt use. Their message still holds true today.”
A generation and more since Vince and Larry first appeared on the scene, seat belt use among the nation’s truckers has continued to rise sharply, as the cover of FMCSA’s seat-belt brochure from 2009 pictured above makes clear. Perhaps a revival is in order. I couldn’t find a PSA with Vince and Larry that trumpets their message’s effect on the nation’s commercial drivers specifically (if I missed it, anyone, please do tell!), so for now I’ll leave you with vid from their appearance during the donation ceremony at the Smithsonian. . . .
[youtube oD6p1uGrOic nolink]
