Shell Rotella

Drivers weigh in on roadside favorites, issues in survey

Drivers offered their opinions on the best truck stops, best restaurants, most unique hauls, their favorite foods and difficulties on the road.

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LogBook

Year's top owner-operator named, N.C., Virginia and Missouri in tolling program, FMCSA wants EOBR survey excluded and more industry news items are featured.

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Shell launches loyalty program

Shell Lubricants has launched a Rotella brand loyalty program MyMilesMatter. The program at www.mymilesmatter.com offers users gift cards and products by redeeming reward miles earned when purchasing Rotella Triple T, T5 and T6 oils. Program members can collect miles at the website by entering codes found under the caps of oil containers. Registered members also will have access to educational content and events. The program is open for registration and will officially begin in the U.S. March 1 and ...

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New oil category planned for 2016 engines

Development is under way on creating new heavy-duty engine oils that will be used in truck engines to debut in January 2016.

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LogBook

Three compete for Owner-Operator of the Year, cross-border program lawsuits advance, turnpike rates rise, Baltimore bridge tolls rising and many more industry news items are featured.

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Shell Rotella SuperRig calendar offered

Calendar is available for free with purchase of a minimum 10-gallon heavy duty oil change using Shell Rotella oil.

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Bob ‘Cowpoke’ Martin passes on

It is with sadness I bring news to you today of a longtime operator's passing. Though it's been years since I spoke to him -- and then only briefly -- the memory of the conversations I had with Indiana-based Bob Martin (on the occasion of his win of the 2007 $50,000 truck makeover on the occasion of the Shell SuperRigs event and associated calendar) is crystal clear in its essence. Martin could tell instantly how ...

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Roadside Attractions

Robb Mariani will be one of the judges in the Custom Rigs Pride & Polish competition, make exercise your new normal, flooding creates hassles for drivers, spotting severe weather a truck gallery and other trucking news items are featured.

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Kissinger named to Shell Hall of Fame

First Hall of Fame membership goes to Jerry Kissinger, whose 1991 Mack Superliner has a million-mile-plus engine run on Shell Rotella.

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Another familiar name on the 2010 NTPA tractor-pull circuit

Mobil Delvac isn't the only top diesel oil name you'll see on the tractor-pull circuit this season. Since I blogged about Delvac's involvement as sponsor of the big Tomah, Wis., tractor pull in June, I've taken note of another on-highway oil mainstay's sponsorship of the high-profile Koester Racing team. Pictured are the Shell Rotella-sponsored pullers of father-son team Larry (black) and Adam (white/black) Koester. The Koesters came away from Tomah with four top-ten finishes.   They're pullers with championship histories in the mini-modified ...

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