Shell Rotella

SuperRigs 2013 calendar: Familiar face in an unfamiliar place

Sneak peak at familiar faces in the Shell SuperRigs 2013 calendar, now available with an oil change at participating locations. And: Vid from the 2012 30th anniversary show in Joplin, Mo., highlighting the city's rebuilding efforts.

Read More

Shell contest for Ram trucks

Shell Rotella is celebrating the launch of its Hard Working campaign with the “Work Hard. Play Hard” Contest, which will award a 2013 Ram pickup truck to two winning contest entrants.

Read More

SuperRigs starts Thursday

The 30th annual Shell Rotella SuperRigs competition will be held May 17-19 on the grounds adjacent to the Joplin, Mo., Speedco.

Read More

Drivers weigh in on roadside favorites, issues in survey

Drivers offered their opinions on the best truck stops, best restaurants, most unique hauls, their favorite foods and difficulties on the road.

Read More

LogBook

Year's top owner-operator named, N.C., Virginia and Missouri in tolling program, FMCSA wants EOBR survey excluded and more industry news items are featured.

Read More

Shell launches loyalty program

Shell Lubricants has launched a Rotella brand loyalty program MyMilesMatter. The program at www.mymilesmatter.com offers users gift cards and products by redeeming reward miles earned when purchasing Rotella Triple T, T5 and T6 oils. Program members can collect miles at the website by entering codes found under the caps of oil containers. Registered members also will have access to educational content and events. The program is open for registration and will officially begin in the U.S. March 1 and ...

Read More

New oil category planned for 2016 engines

Development is under way on creating new heavy-duty engine oils that will be used in truck engines to debut in January 2016.

Read More

LogBook

Three compete for Owner-Operator of the Year, cross-border program lawsuits advance, turnpike rates rise, Baltimore bridge tolls rising and many more industry news items are featured.

Read More

Shell Rotella SuperRig calendar offered

Calendar is available for free with purchase of a minimum 10-gallon heavy duty oil change using Shell Rotella oil.

Read More

Bob ‘Cowpoke’ Martin passes on

It is with sadness I bring news to you today of a longtime operator's passing. Though it's been years since I spoke to him -- and then only briefly -- the memory of the conversations I had with Indiana-based Bob Martin (on the occasion of his win of the 2007 $50,000 truck makeover on the occasion of the Shell SuperRigs event and associated calendar) is crystal clear in its essence. Martin could tell instantly how ...

Read More