truck drivers

Truck-Lite goes gonzo with customer service in new YouTube series

"Customers often ask the same questions about the features and design of our products," says Bob Ives, Truck-Lite's marketing vice president. Coming upon a creative way to address those customer questions and concerns, the company has undertaken a series of YouTube vids that Ives says has proven an "excellent tool" to address "feedback and concerns with an entertaining and educational experience." The series, headed "Capucci Labs" on Truck-Lite's YouTube channel, sees company Director of National Aftermarket Sales ...

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Friday Channel 19 news round-up: Cross-border trucking; ‘driver shortage'; and the 1 on the 53 and the 99

Separate but not equal That separation could be diminishing when it comes to U.S. and Mexican tucking, now that a new pilot program for cross-border long haul is under way.  In the wake of the Oct. 21 border ceremony at Laredo, when the first Mexican truck crossed as part of the new cross-border pilot program, notes J.E. Dyer at the Hot Air Green Room website, the job-creation rhetoric so prominent in Washington these days has been revealed for ...

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Get jiggy with your riggy and win $1,000

The website Jiggyjobs.com has a quirky contest ongoing in their "Get jiggy in your riggy" promotion. Potential entrants, be warned: it requires you to dance on a YouTube vid for the world to see. Check out the full rules at the end of the announcement company video below, and then to enter, post your 10-30-second vid as a response to the vid on its main YouTube page, here. Got chutzpah? No shame? Hey, your chances of ...

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The limits of social media: More drivers needed in Washington meeting rooms

The final moments of the panel discussion between attendees and presenters during the Truck Driver Social Media Convention in Tunica, Miss., Oct. 15, brought the point of the whole enterprise into inspired relief. Frederick Schaffner of TheAmericanDriver.com, whom you may be familiar with for his part in leading efforts with others to change the Virginia two-hour truck parking time limits at rest areas to a less-draconian overnight parking prohibition, questioned a statement panelist and attorney Paul ...

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A fine day for some trucking music, don’t you think?

A couple great vids to share today, folks. The first comes from an owner-operator born in 1934 who's been driving a truck for 63 years. "I've heard there’s two guys out here who are as old as I am, but they haven't been out here as long as I have," owner-operator/singer-songwriter R.C. Barnes (pictured) told me Tuesday. Today leased to G&W Hauling & Rigging out of Cleveland with a 1998 Kenworth T2000, he's also got a ...

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Memphis expo and Nashville show this weekend

Outreach, education in Memphis I had the good fortune of meeting Niki Brown and her husband, independent owner-operator Steve Nelson, this past weekend at the Truck Driver Social Media Convention (if you missed my reporting from the event, find two stories here and here) in Tunica, Miss., due south of their Memphis home base. They're the pair behind Worldwide Transport & Permit Service and the Memphis Trucking Expo, the second annual edition of which is ...

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Retail’s rebound bodes well for holidays

The economy’s still sputtering, but it looks like there will be lots of freight through the holidays. At least consumer goods and other cargo related to retail sales are doing well, based on recent reports.

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Tonight! Chat live with Robb Mariani

“American Trucker” host Robb Mariani will be available for a live video chat as part of the Truckers News Celebrity Series.

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Blacked out for the night?

How long before Class 8 trucks come equipped with SmartGlass technology? Lately making inroads in concept cars at auto shows around the world, the SPD-Smart window-tint technology by Research Frontiers enables a vehicle's operator to, with the push of a button, apply varying degrees of tint to one or more windows to keep the outside out. I can't help but see potential applications for night haulers looking for some shut-eye in the heat of a ...

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Actor was former trucker, Overdrive writer

Charles Napier was an Overdrive columnist in the early 1970s and appeared in several trucking movies and TV shows.

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