uberization of trucking

‘Predictive’ freight matching from Trucker Tools

Available to carriers at no cost, Smart Capacity optimally recommends loads for drivers and assets within a carrier’s network of 3PL/broker partners to improve visibility and operational efficiency.

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Uber Freight update: Regional emphasis shift, personalized app update

With an update beginning roll-out today, the Uber Freight app will learn progressively about user preferences, delivering a “For You” pack that will show owner-operators all of their personalized load recommendations. Also: The broker's new regional emphases around freight hubs on both coasts and in the Midwest.

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Sleek Fleet tech-enabled brokerage launches

Sleek Fleet LLC launched its web- and mobile-enabled brokerage, designed to directly connect owner-operators with shipper customers' loads. 

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Doft aims for greater freight transaction transparency

The start-up, launched last March, charges a $4.99 transaction fee to both shipper and carrier upon successful matching of loads via iOS shipper and driver apps.

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Will Uber Freight ‘disrupt’ trucking?

More sophisticated load-matching, combined with the availability of real-time lane data, gives nimble owner-operators a better chance to customize their business as far as net income and efficient route planning.

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GoLoad service coming in July

GoLoad, a partnership between TMS provider Cloud Logistics and ELD provider Konexial, is a load matching service connecting the power of a networked transportation solution to drivers' smartphones and helping bring any shipper’s TMS and freight into the network.

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Latest ‘uber for trucking’ launches app — this time, it’s from Uber itself

“Uber for trucking,” long considered a freight-matching unicorn, has come to a kind of fruition, with the ride-sharing giant today unveiling its brokerage's Uber Freight matching app aimed at the owner-operator market with a focus on dry van and reefer loads.

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New uShip CEO Mike Williams hoping to increase business freight in principal marketplace

In an interview with Overdrive, Williams also stressed uShip's Pro platform as one that could be adopted by more brokers and 3PLs as the tech backbone of their freight-management operations, as has been done in Europe by D.B. Schenker.

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‘Show me the money’ – rates and pricing in the on-demand freight environment

Would-be freight market disruptors are attempting to provide a certain level of automation and data science into their pricing/rates that “better reflects the market” than what arises from the typical process, often tilted against carriers in one-on-one spot negotiations.

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Tech accelerates freight movement visibility

While larger fleets have used trailer-tracking systems for years, more brokers and shippers are relying on mobile tech in the driver’s pocket to do the same. Some truckers are raising privacy concerns.

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