What thinner oil means for you
Gambill notes that over the past 30 or 40 years, the industry partnership that creates new oil categories has worked well, sharing the tens of millions of dollars in research and development to establish new oil categories.
Even those oil companies have huge investments to recoup, Gambill says truck buyers trust lubricant marketers to think before instituting price increases, taking into account that the cost of trucks, parts and diesel fuel all are going up. “We’ve got to be responsible,” he says. “We spend a lot of time as an industry on that and trying to do the right thing.”