Private equity firm Aurora Capital has acquired Overdrive publisher Randall-Reilly, the two companies announced Monday. Randall-Reilly is a leading provider of B2B data and data-driven marketing services, media and events for the trucking, construction, agriculture and additional industrial markets.
Aurora acquired Randall-Reilly from Investcorp, a global manager of alternative investment products. Terms of the transaction were not disclosed.
Founded in 1934 as a print media business, Randall-Reilly has evolved and emerged as the leader in media and data services for industrial end markets including heavy duty trucking, driver recruiting, construction equipment, agricultural equipment and machine tools.
“Aurora’s operating resources and experience with companies in the software and information services sector make them an ideal partner for Randall-Reilly as we continue to evolve our business model and add new capabilities for our clients,” said Brent Reilly, CEO of Randall-Reilly. “We are tremendously proud of our team’s track record of innovation and believe the company is at the cutting edge of data and data-driven marketing services in our industries. We look forward to working with Aurora to invest further in technology, talent and processes to generate best-in-class insights and outcomes for our clients.”
