Peterbilt will celebrate its one-millionth truck rolling off the assembly line in mid-January, and to celebrate the significant accomplishment, the company will give the truck away to the winner of the company’s SuperFan contest.
Over the next couple months, drivers can submit their stories, videos and photos that show their passion that makes them a Peterbilt SuperFan. Five finalists will be selected and recognized at the 2018 Mid-America Trucking Show in Louisville, Ky.
One of the five finalists will be recognized as the top SuperFan and will be given the keys to the one-millionth Peterbilt – a Model 567 Heritage, fully customized to celebrate the milestone.
“The Peterbilt brand is built on loyalty, it is the lifeblood of our business,” said Kyle Quinn, General Manager, Peterbilt Motors Company. “We want to reward that loyalty and the one-millionth truck milestone will be the perfect opportunity. We will hand over the keys of a very special Model 567 Heritage to our biggest fan at a special ceremony at Mid America Truck Show. We have the best and most loyal customers and fans in the industry, and I’m excited to see and hear their stories.”