Five trucking sponsors have partnered to make possible a college football bowl game to be held on December 18 in Boise, Idaho, with a 5:30 p.m. ET kickoff on ESPN. With the Truckload Carriers Association, broker organization the Transportation Intermediaries Association, the Healthy Trucking Association of America and Women in Trucking, uDrove, a provider of smartphone-centric trucking software, gives its name to the uDrove Humanitarian Bowl. The game will the first under a new four-year relationship, formerly sponsored by Roady’s Truck Stops, and matches top contenders from the Western Athletic Conference and the Mid-American Conference. The game will be played on the “blue turf” of the Bronco Stadium at Boise State University.
Add a photo of your rig to our Reader Rigs collection to share it with your peers and the world. Tell us the story behind the truck and your business to help build its story.
