The 40th annual Shell Rotella SuperRigs will be an event to remember, as the milestone truck beauty contest will be held June 9-11 at Branson Landing in Branson, Missouri.
Branson Landing is a 95-acre waterfront development that holds more than 100 specialty stores, restaurants and show venues. There are numerous events and activities being planned that will honor 40 years of SuperRigs and the significance truck drivers play in the lives of Americans.
Contestants, their families and the community will be able to see some of the best-looking and hardest working big rigs in North America, all while enjoying the amenities of the historic Branson Landing throughout the three-day event.
Shell Rotella SuperRigs competitors will compete for 24 awards including Best Chrome, Best Lights and Best of Show. Events are still being planned for the 40th celebration, leveraging the unique activities that Branson has to offer. Twelve drivers will be selected to have their truck featured in the 2023 Shell Rotella SuperRigs Calendar, which will also feature the surrounding area of Branson.
There will also be a People's Choice vote for trucks in the competition on-site, along with a separate online competition with People's Choice voting.
Some highlights of the event include:
- Truck Parade at Branson Landing
- Contestant dinner
- Truck lights competition
- Angler Jimmy Houston offering fishing tips and tricks
- Musical entertainment
Hard-working owner-operators and their trucks from across the United States and Canada will compete for more than $25,000 in cash and prizes. There is no fee to enter SuperRigs, and the weekend is designed to be fun for the whole family.
[Related: Head-turning rigs make big splash at MATS]