How frozen chicken helped create the U.S. pickup market

Updated Mar 2, 2018

Check out this video from NPR’s Planet Money, which details how a brief post-World War II trade war between the U.S. and Germany helped establish the U.S. pickup market — a uniquely American automobile segment.

Pride & Polish
Overdrive’s annual Pride & Polish virtual truck show attracts entries from across the nation showcasing show-quality design, mechanical ingenuity and plenty of trucking-business pride. Find recent-history awards shows, in-depth features about the winners, and more.
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