Tag: Knoxville News-Sentinel

Channel 19

Best coffee on the road?

The Knoxville News-Sentinel newspaper reports that Pilot Travel Centers is launching several new marketing campaigns in our new year, including not only a new Facebook fan page but an extension of the one suggested by the image included here. As News-Sentinel reporters put it, “The company’s fleet of 325 tanker trucks now display the message ‘Best Coffee on the Interstate’ on the back panel of their trailers, a nod to recent recognition from the readers of Truckers News magazine.”

January 4, 2010