Sleek Fleet LLC launched its web- and mobile-enabled brokerage, designed to directly connect owner-operators with shipper customers’ loads.
Initially beta testing its matching platform technology in the Midwest, the company continues to expand its network of independent owner-operators and shippers. The system is designed, the company says, to ensure that there are no large carriers, brokers or under-qualified drivers as part of the Sleek Fleet network.
Shippers pay a flat, transparent percentage to cover the costs of the technology, administration and accounting, the company says. Owner-operators are not charged a fee to utilize the company’s mobile app, though which they’ll receive notifications about load availability.
While freight is still limited, the company says, it’s encouraging operators to register and to pre-qualify, to “ensure that we only have owner-operators in the system, which also allows us to target partner shipper freight that matches the driver’s preferred area.”
So far, carrier partners have been van and refrigerated carriers, but Sleek Fleet says flatbed capabilities can be supported as well.
Drivers can access an online registration form via this link.