Navistar-International announced Feb. 4 its new mission in its truck, engine and parts business will be to maximize uptime for truck owners, and its launching a concurrent marketing campaign for the International truck brand, “It’s Uptime at International.”
“Uptime means more than designing and building trucks to stay on the road longer,” said Bill Kozek, Navistar president, Truck and Parts. “It’s our renewed commitment to the industry to deliver innovation, tools and services that keep our customers moving.”
Navistar says its uptime commitment has four key pillars:
Truck design and integration: The International ProStar ES combines the aerodynamics of the ProStar with a fuel efficient drivetrain and axle components, Navistar says. It announced the ES package in December. The truck is powered by the Eaton-Cummins SmartAdvantage powertrain — the Cummins ISX15 and the Eaton-Fuller Advantage automated transmission. Navistar says it collaborates with “the industry’s most trusted and proven component suppliers to design” its trucks.
Manufacturing: Navistar says it uses “real-time quality metrics and progressive quality validation” in its plants for quality assurance.
Parts and service: International has more than 800 service locations, more than 10,000 technicians and 8,000 service bays, the company says.
Technology: Navistar unveiled its On Command Connection system last year. The remote diagnostics system provides a single portal for fleets to see the health of their equipment.