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Overdrive Extra: Page 3
Overdrive Extra
OTR lonesome: Proactive measures to fill the social void with real connection
How to beat social-media "Fear of Missing Out," build real connections over the road, and enjoy trucking with a renewed sense of awe. "There’s something profound about feeling small in the grand scheme of things. That’s awe at its most basic...." --Clifford Petersen
June 18, 2025
Overdrive Extra
Visual tour, impressions of the ATHS 2025 National Convention
Overdrive 2024 Trucker of the Year Alan Kitzhaber offers this window on the ATHS National Convention, held last week, June 4-6, in Madison, Wisconsin, and featuring 850-plus trucks from all along the past century and more.
June 13, 2025
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March 24, 2025
Overdrive Extra
Trucker marketing 101: How small fleets and owner-operators stand out online
Small trucking companies operate in extra-competitive markets. A few well-placed online assets can help you engage more clients and show your audience that you might be a small biz, but you're professional and reliable enough for big contracts.
June 11, 2025
Overdrive Extra
'Catch you on that Westbound I-40': Remembering Mirah Lesa 'Yo-Yo' Worley Hughes
A legend of the 1970s/'80s trucking generation passed June 2. Long Haul Paul here reflects on his 2021 talk with 'Yo-Yo' Worley, invoking what she'd wanted at the end: "Find an overpass where there's no on- or off-ramp, wait for the wind to blow Westbound, and pour me out over the road."
June 3, 2025
Overdrive Extra
'One Big Beautiful Bill' that needs to be prettier for company drivers
There's a good bit to like for owner-operators and fleets in the House-passed budget bill, but there’s a lot that’s not so beautiful for truckers, too, particularly company drivers. Clifford Petersen here breaks down what he feels Senators need to prioritize as they consider their own version.
May 28, 2025
Overdrive Extra
When an exit plan becomes a liability: For sale by owner-op, Part 2
When selling a piece of truck equipment yourself, loosely conceived agreements with a purchaser that involve nothing more than a verbal discussion between seller and buyer -- it happens quite often in this business -- can be recipes for disaster.
May 21, 2025
Overdrive Extra
What's happened to broker transparency
With the Trump administration shaking up so much at the federal level, a good question: "What is the new FMCSA thinking about the last one's broker transparency proposal?" The owner-operator who asked it here isn't the only one wondering.
May 16, 2025
Overdrive Extra
For sale by owner-operator: Notes on the big unload at retirement
Unloading our trucks at the point of retirement isn’t an absolute necessity, especially for the custom-restorers in the audience, yet there’s something to learn from these two tales of recent sales-in-progress as owners wind down business.
May 13, 2025
Overdrive Extra
'Promise to a friend': The Wheel Jam Truck Show, staying alive
The Wheel Jam Truck Show in Huron, South Dakota, began in 2002 over beers among friends. It grew from nine trucks the first year to hundreds today. Before its founder passed in 2024, he charged two women with keeping it going.
May 7, 2025
Overdrive Extra
Faith, family, friends: Crossroads Truck Meet show building community
A Cat 3408 V8-powered 1979 359, 120-inch ARI big bunk on a 2003 W900L, a show organizer on a mission to create -- more importantly, to thank -- a close-knit community in and around California, Missouri and beyond... This year's Truck Meet featured plenty to write home about.
May 6, 2025
Overdrive Extra
How to brand your owner-operator trucking business when you don’t own the trailer
You're pulling a huge, mobile advertising opportunity every day -- an ideal place (particularly for dry vans and reefers) to put company signage. Yet if you don't own the trailer, branding the business is possible in all sorts of ways as a tool for growth.
April 26, 2025
Overdrive Extra
Canadian bull hauler-songwriter Mike Murchison, lucky to be alive, releases new record
The cattle hauler and trucker-songwriter Mike Murchison's new "Highway, Volume 1" record is his best to date, according to Long Haul Paul. Yet Murchison's hearing some of his songs differently after a brush with disaster loading livestock recently.
April 18, 2025
Overdrive Extra
Truckers, what road gets your vote for worst in the nation?
How about the best? With legislators set to take up a highway-funding reauthorization next year, the Overdrive Highway Report Card is back. Weigh in with your choices for road conditions (parking, too) to call out where improvement is needed most.
April 10, 2025
Overdrive Extra
'Stop Netradyning me!': Can an app and a camera make you a better driver?
While the Netradyne company's Driver-i application and in-cab road- and/or driver-facing cameras promise safety "gamification," Long Haul Paul, and some other operators, find well more than just a game.
April 9, 2025
Overdrive Extra
Most iconic Mack truck through history? We asked, you answered
A majority of readers chose one of three Mack models as their favorite amid the truck maker's 125th-anniversary celebration this year, with a new-model reveal set for April 8. A look, too, at a 100-year-old AB model to display in New York.
April 7, 2025
Overdrive Extra
Wisconsin Make-a-Wish truck convoy will ride again, this time in the Dells
After the last ride for the Waupun Truck-n-Show in 2024, trucker Wade Riffey got to thinking about what would happen to the long-associated Make-a-Wish benefit convoy. With a little help, the Badger State Truck'n Show is born.
April 3, 2025
Trucker of the Year
Get ready: Join us at MATS to honor Trucker of the Year Alan Kitzhaber
Owner-operator Kitzhaber will be at the Mid-America Trucking Show next week March 27-29, where Overdrive will present him with the scale-model replica of his 4-million-mile-plus 1995 Kenworth T600 on Friday the 28th, your chance to meet him.
March 19, 2025
Partners in Business
Have freight markets turned? ATBS update set for March 25
Expect answers from our Partners in Business coproducer ATBS, just ahead of MATS, with the firm's semi-annual update charting owner-operator 2024 revenue, cost, and income benchmarks derived from tens of thousands of clients' real-world performance.
March 14, 2025
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Pride & Polish
Pride & Polish: Finalists set to compete for top honors
Three finalists in each of five categories -- Antique, Interior, Limited Mileage, Working Bobtail and Working Combo -- have been selected by Overdrive readers, and winners will be announced later this month.
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