Tag: truck drivers: Page 16

Channel 19

Truck-Lite goes gonzo with customer service in new YouTube series

“Customers often ask the same questions about the features and design of our products,” says Bob Ives, Truck-Lite‘s marketing vice president. Coming upon a creative way to address those customer questions and concerns, the company has undertaken a series of YouTube vids that Ives says has proven an “excellent tool” to address “feedback and concerns with […]

November 1, 2011

Channel 19

Friday Channel 19 news round-up: Cross-border trucking; ‘driver shortage’; and the 1 on the 53 and the 99

Separate but not equal That separation could be diminishing when it comes to U.S. and Mexican tucking, now that a new pilot program for cross-border long haul is under way.  In the wake of the Oct. 21 border ceremony at Laredo, when the first Mexican truck crossed as part of the new cross-border pilot program, […]

October 28, 2011

Channel 19

Get jiggy with your riggy and win $1,000

The website Jiggyjobs.com has a quirky contest ongoing in their “Get jiggy in your riggy” promotion. Potential entrants, be warned: it requires you to dance on a YouTube vid for the world to see. Check out the full rules at the end of the announcement company video below, and then to enter, post your 10-30-second […]

October 25, 2011

Channel 19

The limits of social media: More drivers needed in Washington meeting rooms

The final moments of the panel discussion between attendees and presenters during the Truck Driver Social Media Convention in Tunica, Miss., Oct. 15, brought the point of the whole enterprise into inspired relief. Frederick Schaffner of TheAmericanDriver.com, whom you may be familiar with for his part in leading efforts with others to change the Virginia […]

October 21, 2011

Channel 19

A fine day for some trucking music, don’t you think?

A couple great vids to share today, folks. The first comes from an owner-operator born in 1934 who’s been driving a truck for 63 years. “I’ve heard there’s two guys out here who are as old as I am, but they haven’t been out here as long as I have,” owner-operator/singer-songwriter R.C. Barnes (pictured) told […]

October 20, 2011

Channel 19

Memphis expo and Nashville show this weekend

Outreach, education in Memphis I had the good fortune of meeting Niki Brown and her husband, independent owner-operator Steve Nelson, this past weekend at the Truck Driver Social Media Convention (if you missed my reporting from the event, find two stories here and here) in Tunica, Miss., due south of their Memphis home base. They’re […]

October 19, 2011

Overdrive Extra

Retail’s rebound bodes well for holidays

The economy’s still sputtering, but it looks like there will be lots of freight through the holidays. At least consumer goods and other cargo related to retail sales are doing well, based on recent reports.

October 14, 2011

Business

Tonight! Chat live with Robb Mariani

“American Trucker” host Robb Mariani will be available for a live video chat as part of the Truckers News Celebrity Series.

October 14, 2011

Channel 19

Blacked out for the night?

How long before Class 8 trucks come equipped with SmartGlass technology? Lately making inroads in concept cars at auto shows around the world, the SPD-Smart window-tint technology by Research Frontiers enables a vehicle’s operator to, with the push of a button, apply varying degrees of tint to one or more windows to keep the outside […]

October 10, 2011

Business

Actor was former trucker, Overdrive writer

Charles Napier was an Overdrive columnist in the early 1970s and appeared in several trucking movies and TV shows.

October 7, 2011

Channel 19

A trucking ambassador: Interviewing ‘Truck Stop Missouri’ star Joe Bechtold

The Truck Stop Missouri series on the Travel Channel has been running for a couple of months now, featuring the goings on in and around the 12 business that make up the Midway Travel Plaza between St. Louis and Kansas City in Missouri, I-70 exit 121. Midway General Manager Joe Bechtold (pictured) has seen his […]

October 5, 2011

Channel 19

Fighting the ‘cold war’ with Ted Nugent

With winter weather well on its way, and with it the looming threat of a gelling stranglehold on your fuel tanks, Power Service Products hope’s you’ll take note of their “Buy American/Made in the U.S.A.” winter campaign, featuring none other than rock legend Ted Nugent (pictured). An “Uncle Ted Killer Offer” promotional campaign to help […]

October 4, 2011